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Market Research

Get to Know
Your Target Audience.

With market research provided by the Michigan SBDC, you’ll get the information you need to make decisions that drive economic growth for your small business.

Free Research That Pays Off

We offer no-cost secondary market research that can help you better understand and reach your target audience. As a Michigan small business, you have access to our team of Grand Valley State University graduate students who will develop custom market research reports for your needs, such as:

Industry reports to assist your business planning
Demographics, consumer spending, and psychographic reports
Traffic counts to help select your physical location
Competitor and potential business-to-business client lists
Customized research based on your business needs

SEO Specialization

Our team specializes in search engine optimization (SEO) reports. Understanding how to work with search engines is critical for your business success as it makes sure your customers can find you online.

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Access market research services for your small business today!

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