Side Door

Own your Real Estate Journey.
sidedoorapp.com

Side Door is a real estate technology platform that empowers homebuyers and sellers to manage their transactions independently, reducing reliance on traditional agents and associated commission fees. The platform offers a step-by-step toolkit guiding users through the home buying process, connecting them with local professionals such as mortgage lenders, title companies, and home inspectors. What sets Side Door apart is its hybrid approach: users handle tasks with which they are comfortable, while licensed agents are brought in for legally required steps, ensuring both cost savings and professional oversight.

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"After just one pitch coaching session with Scott Taylor and Melanie de Vries from the Michigan SBDC Tech Team—and incorporating their recommendations—we won 1st place and $5,000 in a pitch competition the following week! Their support goes far beyond pitch prep; their strategic guidance has been key in helping us launch and begin gaining traction in the market. As a founder building a company in Michigan, I’ve seen firsthand how critical the Tech Team is—not just to individual startups like ours, but to driving innovation and economic growth across the state.”Nikki DuPont, Founder

Key Accomplishments

  • Over 2,500 users within three months of app launch

  • After incorporating Michigan SBDC Tech Team recommendations into pitch deck, won 1st place and $5,000 at the 5X5 Pitch Night competition

  • Launched MVP in February 2025

  • 10 facilitated transactions

  • Launched a Spanish-language experience for buyers in August 2025

  • Launched Interactive AI Real Estate Avatar Guides in August 2025

Michigan SBDC Assistance

Tech Team Consulting

  • Investor Pitch Coaching

  • Financial Forecasting

  • Marketing & Sales Strategy

  • Investor Funding Guidance

Business Accelerator Fund

  • $14,900 awarded in BAF: $5,000 towards tech and $9,900 towards marketing

Additional Support From

  • SURGE by Lakeshore Advantage

Published August 2025

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